February 17, 2014


If you're addicted to Pinterest like I am, you've probably come across pictures of washi tape. For those of you who've never heard of washi tape, you could say it's the cute version of masking tape. Washi tape originated in Japan and is typically made out of rice, bamboo, wheat or hemp paper. It is however, a lot stronger than paper. It's different from masking tape because unlike masking tape, it doesn't leave a sticky residue, making it easier to work with. It's also easy to write on. 

It seems like its popularity exploded the last two years, which is great because it's now available in more stores and in more varieties. Even though bigger retail stores sell washi tape now, I prefer to shop for mine online. I seem to find a larger variety of designs and colors which is important when you are trying to match washi tape colors to your branding colors. Here's a few of my favorite washi tape stores online:
Cute Tape,  Uguisu, Pretty Tape, and The Washi Shop. If you'd rather shop at bigger retail stores, here's a few that currently have a decent selection of washi tape: Michael's, Jo-Ann and Target.

If you can't tell, I'm currently into washi tape. There are just so many different colors, sizes and patterns out there which is awesome because you're more than likely to find something that will fit your packaging colors. If you can't seem to find what you are looking for, wishywashi.com offers options of making your own custom tape. 

Here’s a few of my favorite ideas of how to incorporate washi tape into your packaging:

1. decorate with mini washi garland | 2. write a message | 3. decorate kraft paper | 4. seal things | 5. hold things | 6. add color to tags 

1. Make a mini washi garland: They are so easy to make and can help give your packaging that festive look.

2. Write a message: You can easily write on washi tape or even stamp it to get your message across.

3. Decorate your kraft paper: Sometimes kraft paper packaging can look a little drab. Why not add a little color by using washi tape? Just incorporate your branding colors and tie it all together.

4. Seal things: Do you include small candies or confetti in your packaging? Why not have a little fun and seal your little bags with some washi tape?

5. Hold something: Include a fun little gift with a note and hold it using washi tape. It can easily be removed, which means that your gift nor card will be damaged.

6. Add color to your tags: If you don't have a rubber stamp and don't have excellent hand writing, adding a little color to your tags with washi paper might be the way to go. 

How do you use washi tape in your photo packaging? Leave a comment, I'd love to hear your thoughts. 

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